Friday, December 12, 2025

Treat… Endeavour!

Swedish melodic rock band Treat‘s tenth studio album, The Wild Card, is out now via Frontiers Music Srl. So too is new single ‘Endeavour’, along with an official lyric video.

Guitarist Anders Wikström commented: When things come full circle, there’s a time for reflection, where you are, what you did, and where you’re going from here. It can be love, music or life in general, but it will make you gro

Wikström also commented on their previous single ‘One Minute To Breathe‘: On one hand, it’s about losing a dear one and reflecting over your moments together. But also, a celebration of life and purpose. In the big picture, we only have one minute to breathe, so make it count and find what really matters.”

They’re the third and fourth singles taken from The Wild Card, ‘Adam & Evil’ released in August, and ‘1985’ in September preceding them, with them commenting on the latter: “The timeline continues, and with this track we wanted to capture what we went through as a band in 1985. A year that changed everything for us, and the spirit of this song tells the whole story.”

Arriving three years after their 2022 release The Endgame, the album continues the band’s legacy and guitarist Anders Wikström discussed about how the album came to life: “I set out to write an album that would be a musical timeline for our whole career and it carries the message in each song both musically and lyrically. It takes the band full circle, something that I actually had in mind with our last album The Endgame and have now completed.

“We made this album for us and the fans, and we became better at what we do together with our producer Peter Månsson. This is the first album we’ve made that actually has a story timeline imbedded, subtle but still there, starting from the early 80s up until now, and every song stands on their own in a collection of the best songs we could muster.”

Wikström concluded: “I’m really proud of The Wild Card, it’s the strongest collection of songs we’ve put out since a long time, everybody in the band is really showcasing their best ability on this record and worked really hard to make this very special, to make the band’s legacy memorable.”

Formed in Stockholm in the early 1980s, Treat quickly rose to prominence with their blend of melodic hard rock and AOR, sharing the spotlight with fellow Scandinavian acts like Europe and Pretty Maids

After a decade of success, lineup changes and industry shifts led to a hiatus in the 1990s – but the band returned stronger than ever with their 2006 reunion, ushering in a new era of creative resurgence and fan devotion across Europe, Japan, and beyond.



The Wild Card marks their fifth album since the reunion and solidifies the chemistry of their current, long-standing lineup: Robert Ernlund (Vocals), Anders Wikström (Guitar), Patrick Appelgren (Keyboards), Jamie Borger (Drums), and Nalley Pahlsson (Bass). 

The album is once again produced and mixed by Peter Månsson, whose collaboration with the band continues to deliver the polished, punchy sound their fans have come to love.

Tracks featured on the album are: ‘Out With A Bang’, ‘Rodeo’, ‘1985’, ‘Endeavour’, ‘Hand On Heart’, ‘Heaven’s Waiting’, ‘Back To The Future’, ‘Mad Honey’, ‘Adam & Evil’, ‘Your Majesty’, ‘Night Brigade’, ‘In The Blink Of An Eye’ and ‘One Minute To Breathe’ – You can order it here.

Paul H Birch
Paul H Birch
RAMzine Senior Writer - Writer of fiction, faction and fact, has edited several newsstand magazines. He declares himself a hack for hire but refuses to compromise on the subject of music.

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